Design Statement

Here is my current version of my design statement:

eHeiny Design Statement

As a designer I am interested in designing in a manner that makes information easier to comprehend, but does so in a way that catches the readers interest. I like my designs to be playful and have movement. I want the reader to become eagerly engaged in my designs. Often I attempt to achieve this through bright primary and secondary colors and geometric shapes.

I prefer to design projects that improve the lives of people individually as opposed to the world as a whole. This may mean a particular project attempts to simply entertain someone, or attempts to make someone’s life easier. Due to this preference, my designs tend to shy away from large-scale political messages.

Additionally, I prefer to take an optimistic approach in my designs. I want to showcase the positive attributes of a given product/statement/person, as opposed to the negative attributes of its competitor. I feel in this way I am positively impacting the viewer and fulfilling my hope of improving their life.