I am interested in design that makes data and information easier to comprehend, while intriguing the viewer. My goal is to simplify information so it is quickly accessible to the viewer while maintaining visual appeal. I strive to make my work engaging for audiences of varying abilities, ages and incomes.
I seek designs that are bold and playful yet simplistic. I stray from unnecessarily complex designs that add decoration to the design without increasing the understanding of the content. Design is meant to aid in the processing of information, not detract from it.
I take an optimistic approach in my designs by showcasing the positive attributes within the topic/category as opposed to the negative attributes. I feel in this way I am positively impacting the viewer and fulfilling my hope of improving their life.
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